Shopping malls are the ultimate symbol of middle class prosperity across the world. Originating in the United States, they have taken off globally and can be found everywhere from China to Brazil. Robert Santiago has proven himself to be one of Brazil’s most successful shopping mall magnates. He’s managed to make his shopping mall one of the most respected in Brazil despite the recent setbacks experienced by the shopping malls of his country. While other shopping malls have lost foot traffic, he’s keep the Manaira Shopping Mall in business. You can still see it’s influence today no matter where you look.
His Rise To Success
Santiago’s success is focused on his ability to understand where to place a mall and how to make the most out of every location. His plan has worked for the most part and he’s managed to do things otherwise unheard of for his line of work. Most people who enter this business do not last very long and even fewer manage to make their mall one of the most successful in Brazil. It took some serious dedication in order to get here.
The Shopping Mall Today
His shopping mall continues to amaze in light of the recent issues many malls are seeing. As online shopping has taken off shopping malls are a lot less popular than before. Teens aren’t visiting them and many older adults simply don’t feel comfortable going to one. The Manaira Shopping Mall has managed to stay in business despite these issues and its thriving in a market that otherwise doesn’t favor long term success. Santaigo has some kind of magic in his management strategy others need to follow. Exactly how that will look is something for others in the business to think about.
Is The Future Bright?
Shopping malls are a risky business these days and we’re not sure if online shopping is going to take them away. With so many options out there it might be the end of shopping malls as we know it. However, there are clearly advantages to be taken. The shopping mall doesn’t need to have stores as its main attractions. There are currently malls offering everything from entertainment to fishing lakes within them in order to attract new customers. Malls will continue to exist but what that means for everyone is certainly going to change thanks to the new way of thinking.
Robert Santiago has made a name for himself through his excellent decisions regarding the Manaira Shopping Mall, but he clearly understands there’s so much more to business and he wants to expand beyond his current limits. The future does appear to be bright for him and his endeavors.